Using Video as a Form of Marketing - EP 102
Erica and Connor talk with Michael Sasser about the value of adding video as a marketing tool.
Michael Sasser is owner of Boudoir by Sasser, a popular boudoir photography company based in Los Angeles. He has been a professional photographer for 10 years and a professional videographer for 6 years. He uses the same cinematography in his portrait business as he did for weddings around the world. He currently teaches The Boudoir Video Course, a course with both PDF and over 2 hours of video content to show you how to leverage video to book more, sell more, and improve your brand.
Why is it important to incorporate video in advertising?
Separates you from the competition
Improves your brand
Helps you book more
In what ways do you use video in your marketing/advertising?
What key elements are important in a marketing video
How can people get started?
What you need to know
What equipment you need